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FOR IMMEDIATE RELEASE
Award-Winning Creative Services Team Gives Digital Signage Clients a True Broadcast Look and Feel
MONTREAL — March 14, 2007 — Leading digital signage provider X2O Media is pleased to announce that in addition to servicing the world’s premier broadcasters, it will be providing cutting-edge design services to digital signage clients. These services include concept design, graphics design, and repurposing of existing branding assets to best fit the digital signage medium.
“Digital signage clients and their audiences are demanding that their displays look as good as what you see on television. After 10 years of creating broadcast graphics for many of the world’s top broadcasters, we are bringing these same skills to digital signage,” said Anton Maximovsky, chief creative officer at X2O Media. Maximovsky, formerly CCO at VertigoXmedia Inc, believes that audiences have come to expect at least the same level of quality in digital signage as they are use to seeing on television.
X2O provides the digital signage industry with an extensive array of technology and creative services to create a comprehensive solution that leads the industry in ease of use and visual quality. The company’s Creative Services team offers digital signage clients a level of design quality that, until now, has only been available to the broadcast industry.
“To hold an audience’s attention, digital signage networks can take advantage of live, constantly refreshed data such as news headlines, weather, or corporate news and information tickers that customers generate themselves. We have extensive experience doing exactly this for high-profile broadcast events, while making it very visually appealing. Any digital signage operator can now have the same high-caliber visuals,” explained Maximovsky.
Digital signage clients can take full advantage of X2O’s flagship Xpresenter™ system, which offers a built-in template library — designed by X2O’s Creative Services team — to achieve a distinctive look and connect to live data sources. The easy-to-use “smart” templates allow digital signage network operators to build high-end screen layouts quickly and efficiently.
X2O’s Creative Services team has created graphics for events such as the U.S. presidential elections, the Super Bowl, Euro Cup soccer, Canadian national elections, and more in the United States, Canada, Europe, and Asia. In recognition of its innovative approaches and design excellence, the team has received numerous prestigious industry awards including two BDA awards (U.S.) for its election graphics work, as well as design awards from OMNI Intermedia.
About X2O Media
X2O Media (pronounced ex-two-oh media) is a full-service provider of technology and services for digital signage, as well as creative design services for broadcast graphics and other types of digital content. The company offers content design, management, distribution, monitoring, integration, and support services for digital signage providers. X2O’s award-winning Xpresenter provides unprecedented ease of use coupled with the highest-quality output at a fraction of the time and cost of higher-end solutions. X2O was launched by the founders of VertigoXmedia, Inc., an innovator in the field of broadcast graphics, following VertigoXmedia’s acquisition by Miranda Technologies. More information about X2O Media is available at www.x2omedia.com.

For more information, contact:
Agency Contact:
Sarah Schraad
Wall Street Communications
Tel: +1 303 295 2507
Email: sarah@wallstcom.com
X2O media Contact:
Maria Porco
Tel: +1 408 988 8307
Email: maria@x2omedia.com
http://www.x2omedia.com
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