X2O Media Partners With Desmet and Associates Europe

MONTREAL — Aug. 21, 2007 —Leading digital signage solution provider X2O Media announced today that it has partnered with Desmet and Associates Europe, a leading distributor of professional video and audio equipment, to resell X2O Media’s Xpresenter system directly to the European market. As a distributor of X2O Media’s products, Desmet and Associates Europe will provide local sales, installation, and technical support to digital signage customers in EMEA.

“X2O Media offers the highest quality digital signage solution available in the market and is an essential component of the total signage solution that Desmet and Associates Europe are offering to their customers in the European market,” said Johan Desmet, General Manager for Desmet and Associates Europe. “Many of our customers will be very impressed with Xpresenter’s ease-of-use and broadcast-quality images.”

Desmet and Associates Europe will sell the complete line of digital signage solutions from X2O Media, including version 2.0 of the company’s popular Xpresenter system, which will be on display for the first time in the European market at IBC2007 in Amsterdam, Sept. 7-11. The Xpresenter solution is an affordable, easy-to-use system that allows Microsoft® PowerPoint® users to produce broadcast-quality graphics that incorporate animations, clip art galleries, video clips, and real-time data sources — all without ever leaving the PowerPoint interface. Xpresenter includes a gallery of graphics templates, custom control panels, clip previewing, and tools for resizing presentations to fit various displays and monitors. Version 2.0 of Xpresenter streamlines the process of creating digital signage projects even further by adding user interface enhancements and repackaging the existing applications.

“Desmet and Associates has a proven track record in evaluating the audio-video needs of its customers and then delivering solutions that blend both high quality and ease-of-use,” said David Wilkins, X2O Media President and CEO. “We’re confident that we’ve selected the right partner in developing new markets throughout Europe for our end-to-end digital signage systems.”

More information on the complete line of digital signage solutions from X2O Media is available at www.x2omedia.com, or visit the Desmet and Associates Europe stand at IBC2007, M491.


About Desmet and Associates Europe
Desmet and Associates Europe is a distributor and reseller of professional broadcast and post-production equipment. The company specializes in bringing a unique product lineup to a market centered primarily on top-quality professional testing, monitoring, and advanced video processing equipment. 

More information is available on the company’s web site at www.desmeteurope.com.

About X2O Media

X2O Media (pronounced ex-two-oh media) is a full-service provider of technology and services for digital signage, as well as creative design services for broadcast graphics and other types of digital content.  The company offers content design, management, distribution, monitoring, integration, and support services for digital signage providers. X2O’s award-winning Xpresenter provides unprecedented ease of use coupled with the highest-quality output at a fraction of the time and cost of higher-end solutions. X2O was launched by the founders of VertigoXmedia, Inc., an innovator in the field of broadcast graphics, following VertigoXmedia’s acquisition by Miranda Technologies. More information about X2O Media is available at www.x2omedia.com.

For more information, contact:

Agency Contact:
Laura Schoeggl
Wall Street Communications
Tel: +1 253 404 0240
Email: laura@wallstcom.com

X2O media Contact:
Maria Porco
Tel: +1 408 988 8307
Email: maria@x2omedia.com
http://www.x2omedia.com