Night at the Museum

The Association of Independent Commercial Producers, or AICP, held their AICP Show award night on June 6th at the MoMA in New York City, and X2O had the honor of powering several social media-driven digital screens throughout the black tie event.  The AICP is an American non-profit organization that represents the interests of US companies that specialize in commercial production for advertisers and agencies.  An AICP Show  honor is considered one of the top advertising accolades.

For the event, we updated our X2O Social Hub to feature Instagram photos, in addition to live event tweets mapped on a 3D spinning cube, and a map of the museum.  A ticker scrolled thru the 2013 honorees and the screen was branded with the AICP look-and-feel.

X2O also powered an interactive information screen with a rotating cube, with each face of the cube showed different information about the event, including featured videos.  Special thanks to McCann Systems.

Images courtesy McCann Systems

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Gregory Marlin

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