The X2O Platform

The intuitive X2O platform empowers everyone to create dynamic channels for any screen.

With the X2O platform, users communicate relevant messages to the right person, at the right time, and on the right device using a concept of channels.  Users can build channels and link them to multiple inputs, then publish them to one or multiple endpoints.  These dynamic and eye-catching channels not only break through information clutter but provide critical and timely information that can then be immediately acted upon, leading to faster decision-making and directly impacting the bottom line. Content is rendered dynamically in real-time at each end-point, which means network traffic is kept low and updates can be delivered to any screen within seconds. Building your own communications network has never been so easy.

X2O Desktop

With X2O Desktop, every screen in your organization becomes part of a real-time visual communications network. This means any content can be shared with any user instantly, wherever they are.

From company news and announcements to real-time interactive dashboards showing key business metrics, X2O Desktop gets the right information to the right users at the right time.

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Dynamic data visualization & aggregation

  • Library of smart graphs and charts connected to real-time data sources, allows users to interact with data and create customized views
  • Link to real-time data from your corporate databases like SAP, Oracle and from collaboration sites like SharePoint
  • Dynamic objects that are linked to data feeds like news, weather, traffic, financial info and sports scores update automatically on any screen
  • Scalable secure data server with modular plug-in architecture, supports unlimited number of real-time data connections

Stunning visuals

  • Guaranteed to grab attention, our broadcast-quality graphics and video will get the right message to the right employees
  • Choose from our gallery of professionally designed objects or create your own

Drag-and-drop channel building

  • Web-based channel designer, library of smart objects featuring video, images, 3D animations, crawling tickers and more, drag-and-drop data linking, keyframe animations, and a powerful scripting engine
  • Allows non-technical users to create advanced business applications quickly and easily
  • Create channels with virtually any layout simply by dragging objects onto the channel canvas

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Interactive output

  • Support for wide range of interactive interfaces, including touch screens, gesture control, NFC/RFID, iBeacons, QR codes, facial recognition & audience measurement, mobile control apps, and more

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Link to social media content

  • Create channels that include user-generated content from popular social media sites like Twitter, YouTube, Facebook, Foursquare and more
  • Display the latest Tweets on a subject or your company in public areas with eye-catching 3D graphics
  • Add mobile interactivity to your network of digital displays by dynamically displaying QR codes

End-to-end HTML5-based platform

  • The X2O Platform is built using HTML5, a web-based, cross-platform specification, enabling access of X2O channels from any mobile device, laptop or desktop
  • X2O channels are created and managed from one interface, saving users a significant amount of effort in cross-publishing
  • HTML5 enables great-looking graphics, letting users create stunning channels that include dynamic charts and graphs.

Smart objects

  • X2O pioneered the concept of “smart” objects years ago in the broadcast industry: X2O objects already contain pre-coded production logic that automatically updates graphic elements, saving users significant time
  • With smart objects, users don’t have to worry about how to get dynamic graphics to change as required – they can use existing production logic or edit it to suit their needs

Content management online

  • Upload assets used in channels such as videos, images, even audio files to the browser-based X2O Portal
  • Schedule channels to play out at specific times with an intuitive calendar interface
  • More advanced playlist options are available for dayparting, random playback and auto-generated playlists of content

Powerful automated campaign management

  • Create advertising and promotional campaigns using a color-coded grid system
  • Quickly see an overview of your campaign and immediately identify what slots are available to sell more ads
  • Target ads to appear on specific players within your network
Campaign Manager

Schedule Manager

Easy-to-use schedule management

  • Drag-and-drop Playlists, Channels, and Assets to an event calendar
  • Schedule, plan, and review events occurring at the player level
  • Create recurring schedules by extending the event across multiple calendar days using the mouse

Device-agnostic authoring & playout

  • Create and publish rich media content channels to all screen types including video walls of any size or resolution
  • Optimize display of dashboards, alerts, and other content or messaging for tablets and mobile devices
  • Players available for Desktop, Digital Signage, Video Walls, IOS, Android, BlackBerry
  • Authoring tools for quickly building “apps” for any device at any resolution

Animation timeline editor

  • Animate channel elements over time using a powerful drag-and-drop keyframe editor
  • Add dramatic impact to your visual communications with ultra-smooth, broadcast-quality playback

Open and flexible development API

  • Facilitates development of custom solutions and integration with 3rd party systems
  • The X2O Portal API provides solution providers such as Polycom the opportunity to register digital assets with the X2O Portal, greatly simplifying the work associated with digital asset management
  • The X2O Platform also integrates with a number of 3rd-party digital signage players, as explained in X2O’s Open Content Management Framework initiative

Powerful network management

X2O Remote Manager enables users to:

  • Monitor the status of specific screens or an entire network across multiple locations from one interface
  • Take corrective action remotely on any issue before viewers even notice an issue
  • View detailed technical stats on specific screens and send control commands, significantly reducing your network operating and maintenance costs

Highly-scalable cloud or on-premise solution

  • Either use your own private cloud or X2O’s Azure cloud service – both give you the ability to scale quickly
  • Take advantage of your private and its security measures if required or rely on X2O’s robust cloud service at a reduced internal operational expense
  • Fully redundant architecture, includes support for CDN and local edge servers

Analytics and metrics

  • X2O offers powerful browser-based reporting capabilities with as-run logging and activity reports
  • Easily export report files to Excel and share across the organization
  • Additional metrics offering user viewing insights are also available to users and administrators

Would you like to learn more?

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